政策叙事中的受害者与公众政策支持:基于助推型减碳政策的实验研究Victims in Policy Narratives and Public Policy Support:An Experimental Study on Nudge-Based De-carbonization Policies
刘展余,雷玉琼
摘要(Abstract):
助推型减碳政策具有促进公众低碳生活和缓解气候变化的潜力。但推广和实施此类政策的前提是获得广泛的公众支持。鉴于政策叙事能够塑造公众对政策的认知和支持,有策略地设计和使用政策叙事可作为提高助推型减碳政策公众支持的有效途径。本文基于叙事政策框架研究政策叙事中的受害者与助推型减碳政策公众支持之间的关系。研究结果显示,将政策叙事中的受害者类型设定为人类而非野生动物会显著提高公众对助推型减碳政策的支持,增加政策叙事中的受害者数量会显著降低公众对助推型减碳政策的支持。但是当公众的心理应对机制由自动情绪调节转变为刻意情绪调节时,受害者数量对政策支持的负面影响会减弱。本文的研究结果意在为提高助推型减碳政策的公众支持提供实践启示。
关键词(KeyWords): 政策叙事;助推型政策;减碳;受害者;叙事政策框架
基金项目(Foundation): 湖南省自然科学基金面上项目“公众对助推型减碳政策的偏好研究:基于联合实验与机器学习方法”(项目批准号:2022JJ30174)资助;; 湖南大学公共管理学院伦理委员会批准(批准文号:HNUSPA-2023-006)
作者(Author): 刘展余,雷玉琼
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- (1)三项实验所用样本的女性参与者占比、25~39岁参与者占比、大学及以上学历参与者占比高于2021年英国人口中这些群体的比例。这意味着女性、中青年、高学历群体在本研究中被更多地代表(见附表4)。本文将在结论部分讨论该情况造成的影响。
- (2)若有读者需要更详细的实验信息,可联系本文作者获取实验材料及问卷示例。