绩效信息理解难度与参考服务质量对满意度的影响The Effects of Difficulties in Understanding Performance Information and the Quality of Reference Services on Satisfaction
王思琦
摘要(Abstract):
公众对绩效信息的感知是研究者与公共组织管理者共同关心的重要问题。越来越多的研究致力于分析不同来源、形式和内容的绩效信息如何影响公众的满意度。公共组织在提供绩效信息时可以呈现详细的绩效数字(理解难度高),也可以对绩效数字进行汇总与解释(理解难度低);可以选择服务绩效较低的参照对象(参考质量高),也可以选择服务绩效较高的参照对象(参考质量低)。那么,在不同信息组合下,公众满意度是否存在差异?研究通过一项在线调查实验,基于公立初中与私立初中质量的比较,将调查对象(n=402)随机分配到理解难度高或低(2)以及参考质量高或低(2)的4种(2×2)因素实验条件下,分析理解难度与参考质量的交互干预对满意度的影响。本研究发现:在理解难度高的条件下,参考质量高或低的满意度无统计显著差异;而在理解难度低的条件下,满意度有显著差异。在参考质量高的条件下,理解难度高或低的满意度无统计显著差异;在参考质量低的条件下,满意度无显著差异。研究结果具有一定的政策意义:公共组织在提供绩效信息时,可以策略性地改变信息的理解难度和所涉服务的参考质量,来影响公众的满意度水平。
关键词(KeyWords): 绩效信息;理解难度;参考质量;公共服务满意度
基金项目(Foundation): 国家自然科学基金面上项目“政策试点的推广效果下降问题:迭代适应机制与贝叶斯实验”(项目批准号:72274161);; 教育部人文社会科学研究青年基金项目“基于IAT实验方法的政府信任测量与影响机制研究”(项目批准号:17XJC630009)资助
作者(Author): 王思琦
参考文献(References):
- 车敬上,孙海龙,肖晨洁,等.2019.为什么信息超载损害决策?基于有限认知资源的解释[J].心理科学进展,27(10):1758-1768.Che J S,Sun H L,Xiao C J,et al.2019.Why information overload damages decisions?An explanation based on limited cognitive resources[J].Advances in Psychological Science,27(10):1758-1768.(in Chinese)
- 董静.2014.绩效信息得到有效使用了吗?---对各国政府绩效管理效果的审视[J].兰州大学学报(社会科学版),42(3):73-79.Dong J.2014.Is performance information effectively used?-An examination on the effect of different countries'government performance management[J].Journal of Lanzhou University (Social Sciences),42(3):73-79.(in Chinese)
- 董静.2016.政府绩效信息使用:国外研究视野与启示[J].行政论坛,26(1):93-97.Dong J.2016.Government performance information use:Foreign research horizons and insights[J].Administrative Tribune,26(1):93-97.(in Chinese)
- 黄河.2019.私立学校:竞争优势与教育公平---经合组织(OECD)的研究及其启示[J].教育发展研究,39(6):28-34.Huang H.2019.Private schools:Competitive advantage and educational equity:A research of OECD and its enlightenment[J].Research in Educational Development,39(6):28-34.(in Chinese)
- 贾奇凡,尹泽轩,周洁.2018.行为公共管理学视角下公众的政府满意度:概念、测量及影响因素[J].公共行政评论,11(1):62-82.Jia Q F,Yin Z X,Zhou J.2018.Public satisfaction with government under the view of behavioral public administration:Concept,measurement and predictors[J].Journal of Public Administration,11(1):62-82.(in Chinese)
- 李文彬,沈涵,李雅婷.2019.客观绩效、信任度与公众满意度---基于调查-实验法的探索[J].公共行政评论,12(4):27-43.Li W B,Shen H,Li Y T.2019.Objective performance,trust and citizen satisfactionBased on exploration of survey experiment[J].Journal of Public Administration,12(4):27-43.(in Chinese)
- 李晓方,孟庆国,王友奎.2019.绩效信息公开与政府响应---基于政府门户网站建设第三方评估数据的断点回归分析[J].公共行政评论,12(5):115-132.Li X F,Meng Q G,Wang Y K.2019.Performance information disclosure and government response:A RDD analysis based on the third party evaluation data of government portal[J].Journal of Public Administration,12(5):115-132.(in Chinese)
- 马亮.2014.政府绩效信息使用:理论整合、文献述评与研究展望[J].电子科技大学学报(社会科学版),16(5):1-11.Ma L.2014.Government performance information use:Theoretical synthesis,literature review,and research prospect[J].Journal of University of Electronic Science and Technology of China (Social Sciences Edition),16(5):1-11.(in Chinese)
- 宁波,张民选.2016.上海公私立学校教育绩效比较---一项基于PISA-2012数据的实证研究[J].教育发展研究,36(Z2):96-101.Ning B,Zhang M X.2016.A comparative study of education performance in shanghai public and private schools-Based on 2012 PISA data[J].Research in Educational Development,36(Z2):96-101.(in Chinese)
- 祁翔,郑磊.2019.生源效应还是学校效应?对上海公私立学校教育绩效的再研究[J].教育发展研究,39(6):35-41.Qi X,Zheng L.2019.Does attending private school improve academic achievement?Acomparative study of education performance in shanghai public and private schools[J].Research in Educational Development,39(6):35-41.(in Chinese)
- 唐健.2018.政府绩效信息使用:一个文献综述[J].公共行政评论,11(1):187-209.Tang J.2018.The government performance information use:A literature review[J].Journal of Public Administration,11(1):187-209.(in Chinese)
- 王恒,王坤,刘益东.2018.美国公立和私立初中教师的基本特征比较研究---基于TALIS 2013数据的分析[J].外国中小学教育,(1):50-56.Wang H,Wang K,Liu Y D.2018.A comparison of the characteristics of public and private middle school teachers in the U.S.-A data analysis based on TALIS (2013)[J].Primary&Secondary Schooling Abroad,(1):50-56.(in Chinese)
- 魏建国.2018.为何美国“特许学校”教育改革久盛不衰---兼论公立教育中的政府与市场[J].比较教育研究,40(2):51-60.Wei J G.2018.The dilemma of the French education reform:To realize social equality by structure of order[J].International and Comparative Education,40(2):51-60.(in Chinese)
- 吴建南,刘遥.2020.公众如何感知公立医院和私立医院的绩效差异?---基于一项调查实验的比较研究[J].公共行政评论,13(6):99-113,210-211.Wu J N,Liu Y.2020.How does the public perceive the performance differences between public and private hospitals?A comparative study based on a survey experiment[J].Journal of Public Administration,13(6):99-113,210-211.(in Chinese)
- 张书维,李纾.2018.行为公共管理学探新:内容、方法与趋势[J].公共行政评论,11(1):7-36.Zhang S W,Li S.2018.Exploring behavioral public administration:Content,method and trend[J].Journal of Public Administration,11(1):7-36.(in Chinese)
- 卓越,张红春.2016.绩效激励对评估对象绩效信息使用的影响[J].公共行政评论,9(2):112-133.Zhuo Y,Zhang H C.2016.An empirical analysis of the performance incentive'effect on public manager'performance information use behavior[J].Journal of Public Administration,9(2):112-133.(in Chinese)
- Baekgaard M,Serritzlew S.2020.Those who understand it will not be persuaded:Aperformance information paradox[J].International Public Management Journal,23(1):138-160.
- Barrows S,Henderson M,Peterson P E,et al.2016.Relative performance information and perceptions of public service quality:Evidence from American school districts[J].Journal of Public Administration Research and Theory,26(3):571-583.
- Boer H,Ter Huurne E,Taal E.2006.Effects of pictures and textual arguments in sun protection public service announcements[J].Cancer Detection and Prevention,30(5):432-438.
- Charbonneaué,Van Ryzin G G.2015.Benchmarks and citizen judgments of local government performance:Findings from a survey experiment[J].Public Management Review,17(2):288-304.
- Chingos,M M,Henderson M,West M R.(2010).Grading Schools:Can citizens tell a good school when they see one?[J].Education Next,10(4):60-67.
- Egalite A J,Wolf P J.2016.A review of the empirical research on private school choice[J].Peabody Journal of Education,91(4):441-454.
- Erickson H.2017.How do parents choose schools,and what schools do they choose?Aliterature review of private school choice programs in the United States[J].Journal of School Choice,11(4):491-506.
- Geller C R,Sjoquist D L,Walker M B.2002.The effect of private school competition on public school performance in Georgia[J].Public Finance Review,34(1):4-32.
- Hvidman U,Andersen S C.2016.Perceptions of public and private performance:Evidence from a survey experiment[J].Public Administration Review,76(1):111-120.
- Hvidman U.2019.Citizens'evaluations of the public sector:Evidence from two large-scale experiments[J].Journal of Public Administration Research and Theory,29(2):255-267.
- Jacobsen R,Snyder J W,Saultz A.2014.Informing or shaping public opinion?The influence of school accountability data format on public perceptions of school quality[J].American Journal of Education,121(1):1-27.
- James O,John P.2007.Public management at the ballot box:Performance information and electoral support for incumbent English local governments[J].Journal of Public Administration Research and Theory,17(4):567-580.
- James O.2011.Performance measures and democracy:Information effects on citizens in field and laboratory experiments[J].Journal of Public Administration Research and Theory,21(3):399-418.
- James O,Moseley A.2014.Does performance information about public services affect citizens'perceptions,satisfaction,and voice behaviour?Field experiments with absolute and relative performance information[J].Public Administration,92(2):493-511.
- James O,Moynihan D P,Olsen A L,et al.2020.Behavioral public performance:How people make sense of government metrics[M].Cambridge:Cambridge University.
- Kim T,Johansen M,Zhu L.2020.The effects of managers'purposeful performance information use on American hospital performance[J].Public Performance&Management Review,43(1):129-156.
- Kroll A.2013.The other type of performance information:Nonroutine feedback,its relevance and use[J].Public Administration Review,73(2):265-276.
- Laihonen H,M?ntyl?S.2017.Principles of performance dialogue in public administration[J].International Journal of Public Sector Management,30(5):414-428.
- Marvel J D.2015.Unconscious bias in citizens'evaluations of public sector performance[J].Journal of Public Administration Research and Theory,26(1):143-158.
- Mizrahi S,Minchuk Y.2020.The relevance and reliability of performance information for accountability:A survey experiment exploring citizens'views[J].Public Administration,98(1):140-158.
- Moynihan D P,Pandey S K.2010.The big question for performance management:Why do managers use performance information[J].Journal of Public Administration Research and Theory,20(4):849-866.
- Olsen A L.2015.The numerical psychology of performance information:Implications for citizens,managers,and policymakers[J].Public Performance&Management Review,39(1):100-115.
- Olsen A L.2017.Human interest or hard numbers?Experiments on citizens'selection,exposure,and recall of performance information[J].Public Administration Review,77(3):408-420.
- Porumbescu G A.2017.Does transparency improve citizens'perceptions of government performance?Evidence from Seoul,South Korea[J].Administration&Society,49(3):443-468.
- Rhinesmith E.2017.A review of the research on parent satisfaction in private school choice programs[J].Journal of School Choice,11(4):585-603.
- Rutherford A,Rabovsky T,Darnley M.2021.Compared to whom?Social and historical reference points and performance appraisals by managers,students,and the general public[J].Journal of Behavioral Public Administration,4(1):1-13.
- Scharrer L,Britt M A,Stadtler M,et al.2013.Easy to understand but difficult to decide:Information comprehensibility and controversiality affect laypeople'science-based decisions[J].Discourse Processes,50(6):361-387.
- Sweller J.1994.Cognitive load theory,learning difficulty,and instructional design[J].Learning and Instruction,4(4):295-312.
- Valant J,Newark D A.2020.The word on the street or the number from the state?Government-provided information and Americans'opinions of schools[J].Journal of Public Administration Research and Theory,30(4):674-692.
- Van De Walle S.2018.Explaining citizen satisfaction and dissatisfaction with public services[M]//Ongaro E,Van Thiel S.The Palgrave Handbook of Public Administration and Management in Europe.London:Palgrave Macmillan.
- Van Den Bekerom P,Van Der Voet J,Christensen J.2021.Are citizens more negative about failing service delivery by public than private organizations?Evidence from a large-scale survey experiment[J].Journal of Public Administration Research and Theory,31(1):128-149.
- Van Ryzin G G.2007.Pieces of a puzzle:Linking government performance,citizen satisfaction,and trust[J].Public Performance&Management Review,30(4):521-535.
- Van Ryzin G G.2013.An experimental test of the expectancy-disconfirmation theory of citizen satisfaction[J].Journal of Policy Analysis and Management,32(3):597-614.
- Walker R M,Lee M J,James O,et al.2018.Analyzing the complexity of performance information use:Experiments with stakeholders to disaggregate dimensions of performance,data sources,and data types[J].Public Administration Review,78(6):852-863.
- Webeck S,Nicholson-Crotty S.2020.How historical and social comparisons influence interpretations of performance information[J].International Public Management Journal,23(6):798-821.